One of the most competitive segment, competition of the highest class, expectations to take on the world’s best car, the all-new Audi A8L has a lot of pressure before it’s launch and after looking at it you can definitely tell this time Audi has not left anything to disappoint the audience. The brand ‘Audi’ itself holds a lot of heritage and A8L becoming it’s flagship car which means that there is a lot of expectations from it, making it one of the most anticipated facelifts of the year.
Audi was always known for its design language making it distinct from its home competition, Mercedes-Benz and BMW. These names are huge and they need no description or introduction, amidst all this, Mercedes-Benz came up with a facelift of its flagship car, the ’S class’ early last year making it an enormous success and some even call it ‘the best car in the world’. The Audi A8L is a direct competition to the ’S class' and has to come up with something extraordinary to match with the ’S class’. Amongst the Mercedes-Benz S class and the Audi A8L, the segment is shared with the Jaguar XJL and the BMW 7 Series which are no less in any aspect.
As mentioned earlier, that there is a lot of expectation when any car is launched or a facelift has happened in this segment. Cars in this segment are highly expensive and charge a bomb,making it only affordable for the rich. The Audi A8L makes the correct blend of luxury and sportiness and is packed with top-notch features making it par with others in its segment.
The design of the new A8L is more commanding than before, thanks to the front end with the wide, upright single frame grille and the flowing, muscular body, portraying sporty elegance. Talking about the headlight, Audi Matrix LED technology with laser lighting comes standard. A edgy shoulder line, slightly curved wheel arches and the sculpted boot make the saloon muscular as well. Finally, the new LED tail lamp strip that runs across the boot with a touch of chrome finishes the new Audi look.
Audi A8L allows its buyers to choose from a variety of options and customisable combinations of upholstery and features, which is charged according to the choice you make. Audi has given 111 colour options for the exterior paint making it the most customisable paint job in any car in its segment. Premium features on the new A8L include ventilation and massage functions for the seats, adaptive air suspension with Audi drive select as standard, B&O (Bang & Olufsen) Surround sound system, panoramic sunroof, head-up display, leather interior, a whole load of airbags and an electronic stability program, along with piloted driving functions such as parking pilot, garage pilot and traffic jam pilot into production making the Audi A8L very attractive car to the customer.
Audi has totally reworked on the 3.0-litre V6 engines it had, both petrol and diesel, to take on the new emission norms and will be offered on the entry-level trims with 4.0-litre V8 engines which will be seen on the higher trims. The top-spec A8L will have the legendary 6.0-litre W12 and all five engines have integrated 48V electrical centre with mild hybrid that allows longer coasting and hence a better fuel economy.
The A8L is expected to launch in February 2019 with a price tag of around INR 1.2 crores for the base variant and will increase with the higher models and personal customisations making it a relatively expensive car, but you can guarantee a luxurious and a remarkable experience.